So apparently science has demonstrated that insects have consciousness and egos.
And I can't help but nitpick (at the news site)...
You forgot a few digits there, guys.
I mean yeah, technically it'd be correct to say "more than six hundred years ago," but leaving out the "million" makes it a kind of misleading statement. Even better, that's the correct order of magnitude that if you scaled all of history that way, it'd be legitimate for some grandparents to say "back when I was young during the dinosaur days..."
There's also a joke in there about medieval people not having developed conscious thought yet, I think.